We’re All About the Process®
Our D – R – I – P Process Works Every Time!
Discover
During the discovery call we determine the best approach to getting your brand more visibility.
Research
Our team gets to work and identifies opportunities and develops the plan based on our proven process.
Integrate
We integrate our team and proven methods with your team’s knowledge to develop the winning strategy that gets you results.
Publicize
We are always fine-tuning our strategy to get you the most bang for your buck and publicity.
Benefits of using a full-service agency like us.
- Start and stop when you want.
- No need to hire or train employees.
- You’ll have more time.
- We become an extension of your team.
- No more missed deadlines!
- We run strategic campaigns to get your brand noticed.
- We jump on hot news topics to get your business in the spotlight at just the right time.
- We manage your media outreach and help you with crisis communications.
- We build relationships with the media.
I trust their knowledge and experience. And their unique structure gives me the most for my marketing dollar with a team of top experts that are results-driven, organized, creative and really great to work with.
Frequently Asked Questions
Does your firm charge a monthly retainer?
No! Monthly retainers cause everyone to make rush decisions towards the end of every month just to “use” the retainer. We’ve never charged a retainer and we never will.
No firms will tell me how much they charge? What's your rate?
Most firms bring in the experienced experts to “sell” you on their firm and then they hand off the work to fresh faces. The experienced experts get $300 – $400 per hour and the fresh faces are working long hours for very low wages. They end up charging a “blended” rate of $250 per hour as a compromise.
We charge a flat $145 per hour and you are only working with experienced experts.
Don't you just use AI like everyone else?
Not for content creation! However, we do use systems proficient in AI to improve marketing campaign results. In fact, last month we incorporated suggestions from MailChimp’s marketing AI system to improve a client’s email campaign and saw an open rate of 40% — much higher than industry standard and a big win for our client.
Do you use interns like the other firms?
Everyone has to start somewhere, right? We don’t use interns because they don’t have enough experience to work in our system. Everyone at TSN is a seasoned professional with at least ten years of experience. We all came from large firms or related companies because we wanted a work/life balance.
Why is your rate so much lower than other firms?
We started TSN as a virtual company back in 1997 long before virtual companies became the norm so we’ve never had to pay for office overhead. Now most firms are going to a virtual model–but they still keep their high rates!
Why can't I just use my own list to send out press releases?
You can, but we get better results! We use a sophisticated software system called Cision and with it we can identify every major media outlet in the USA. When we craft and send a press release we know when it was opened, when it was shared and we can follow up to ensure media coverage.